Analytics for Your Athletic Department

Our work in the Athletics field was shaped directly alongside a strength and conditioning coach at a Division II football program.  The focus of our reporting stayed on the questions that actually mattered in day-to-day decision-making.  Instead of building a dashboard around data that happened to be available, the process centered on identifying the metrics that had an impact on practice schedules and workloads.

One of the tools that came out of this work was a player report card built for each athlete. It functioned like a Madden-style rating, using data captured through the Catapult system to score athletes across metrics like speed, acceleration, power score, sprint distance, and other performance measures.

What made it especially useful was that it created a level of competition between players since they could see how they stacked up against their peers.  It gave the staff a simple way to compare athletes, track development, and turn raw data into something the team could immediately understand.